Sales leaders are the fulcrum for driving sales performance in every company. And yet, they can also be the cause of the chronic inconsistencies that many sales organizations have.
Read moreSales Leaders! Are YOUR Limiting Beliefs Affecting Your Sales Team?
You may have heard from me before that “words have power”.
So do the stories that you tell yourself habitually.
Recently, I worked with a sales leader and his team on a project to improve their positioning and messaging so that they sounded and acted in a competitively distinct manner to their competition.
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