- 58% of sales opportunities end in “no decision.” – Sales Benchmark Index
- Only 54% of sales people made quota in 2015. – CSO Insights
- Only 46.3% of forecasted deals closed in 2015 – Rob Jeppsen
In interviews with B2B executives and sales leaders, many point to the fact that opportunities they should have won but were lost, was due to the fact that the decision maker wasn’t engaged in the buying process.